Men's Basketball

Keith Vassell was hired as the tenth head basketball coach at Niagara College on April 2, 2014.

Vassell joined the Knights after spending the previous three seasons as the head coach and player development specialist with the Rock Sports Academy in Toronto. Vassell also brings head coaching experience at the post-secondary level to the Niagara College Knights men's basketball program. He served as the head coach of the Brandon University Bobcats from 2008-10.

Vassell spent four seasons coaching professionally in Iceland with the KR Basketball Club (1999-2002) and the Fjolnir Basketball Club (2006-07). During his time with the KR basketball club his teams were crowned national and cup champions. Vassell was also the runner up for the 2001 Premier League coach of the year award.

Before turning his attention to coaching, Vassell enjoyed a highly-decorated international and domestic playing career.  At the university level, he competed for the Brandon Bobcats from 1991-96. While at Brandon, Vassell was named CIS player of the year, a five-time first-team GPAC all-star, and was a member of the 1996 CIS national championship team. Vassell's jersey was retired by Brandon University at the completion of the 1996 season.

Coach Vassell also spent 11 seasons (1989-2000) competing as a member of the Canadian men's basketball national program. He competed for Canada in Olympic qualifying matches, the 1999 Pan-Am Games, the FISU Games, and the World Junior Basketball Championships.

He spent 11 seasons playing professional basketball in Spain, Iceland, Finland, Sweden, Switzerland and Portugal, during which he was a member of three league championship teams, and was named MVP of the Iceland Premier League in 2000.

Vassell earned his bachelor of general studies, major physical education and business administration from Brandon University.  He also earned a degree in international business from the University of Iceland.